Community Relations Programs

What Moves U

The New York Giants are proud to join the NFL, New Jersey Education Association and the American Heart Association in the fight against childhood obesity. In the fall of 2006, the New York Giants launched the What Moves U program in New Jersey, New York and Connecticut schools. Eli Manning, the Giants' What Moves U spokesman helps bring a fun and creative message of physical fitness to our schools in order to accomplish our goal of creating a healthy and bright future for our local youth.

Responding to the continuing decline of physical education programs in many of America's schools and the lack of physical activity for today's youth, the NFL and AHA created What Moves U, a national youth movement and awareness campaign designed to promote physical fitness and healthy living to an increasingly inactive generation of children. Unique from other physical fitness programs for students, the What Moves U in-school activation kit is designed for teachers of various academic disciplines to help them find ways to integrate physical activities into their existing lesson plans.

The program also has an interactive fitness-focused website for children ( By visiting this website, kids can learn the moves that NFL players use to stay fit, keep track of their physical activity in the Activity Journal or play games and take quizzes about health and fitness. Teachers can use ( to download all the materials in the What Moves U curriculum and even submit new lesson plans that incorporate physical activity into the classroom.

United Way Partnership

Combining their rich histories of active community involvement, the United Way of New York City and the New York Giants have teamed up to drive home the importance of community involvement. Community outreach efforts include the Hometown Huddle, an annual hands-on volunteer project with players, the Gridiron Gala, a charitable event benefiting United Way programs for children and youth, and a charitable ticket program - Giants Touchdown for Teens. Created by UWNYC, the charitable ticket program gives season ticket holders the opportunity to donate game tickets and make them available to underprivileged children.

United Way Gridiron Gala

One of New York City's premier charity events, the Annual Gridiron Gala celebrates the United Way/NFL partnership -- the most visible and longest-running sports charity partnership of its kind.

Since 1994, the Gridiron Gala has raised almost $13 million for United Way of New York City initiatives supporting youth and children. Each year, nearly 1,000 guests made up of the who's who among Corporate America and other key United Way supporters join with current stars and legends from the New York Giants and Jets to celebrate the power of community and honor some our area's most visionary and generous leaders!

United Way Hometown Huddle

Hometown Huddle is a national "NFL Super Tuesday," where NFL players and coaches from each of the 32 teams simultaneously participate in various community service activities through local United Way partners.

The New York Giants and United Way use the annual occasion to join hands with the NFL to work on community improvement projects that focus on volunteerism in the tri-state area. Past projects have included the creation of an after-school program, computer room, and installation of a multi-purpose wood floor at Highbridge Recreation Center in Washington Heights, NY; the renovation of outdoor play facilities at MS198 in Far Rockaway, Queens, in partnership with the Amani Toomer Foundation; and the creation of a community center in Fairview, NJ with the United Way of Bergen County.

United Way Touchdown for Teens
Touchdown for Teens, a charitable ticket distribution program, was created by the New York Giants and United Way of New York City in 2003 to give season ticket holders an opportunity to donate their tickets to underprivileged children. This allows numerous children to experience the excitement of the NFL first-hand as many of them have never attended a professional football game.

United Way of New York City makes these donated tickets available to children and youth participating in their programs via community-based organizations throughout New York City, including Children's Aid Society, East Side House, Good Shepherd Services, Partnership with Children, Sports & Arts in Schools Foundation, and many others.

To donate game tickets, you can visit Giants Ticket Exchange at or by clicking the link. Tickets may also be donated by mail. Please be sure to include your name and address.
Season ticket holders may mail tickets to:

Giants Touchdown for Teens
C/o United Way of New York City
205 East 42nd Street, 12th Floor
New York, NY 10017

Giants Jingle Jam

Each holiday season, the Giants host approximately 750 local foster children and their guardians in the team's practice bubble for a funfest complete with: music, favorite children's foods, interactive football games, magicians, face painters, clowns, Geoffrey the Toys R US Giraffe and numerous members of the team. Players give the kids tours of Giants Stadium, and local firefighters give kids rides around the stadium in their rigs!

However, the biggest surprise is saved for last, as it should be, when some of the largest Santas in recorded history enter the room to distribute presents from the team. Several members of the Giants play Santa for the children, handing out brand new toys from Toys R' Us, new Giants winter coats from Reebok, and a Giants backpack to each and every child.

The Giants "Jingle Jam" party is the result of a collaborative effort of the Giants organization, players and the Heart Gallery of New Jersey, Inc. In 2005, the Giants players took a collection amongst themselves to raise money for a holiday outreach initiative. The Giants organization partnered in the donation, and worked with the players to identify the appropriate beneficiaries. It wasn't long until the team received a letter from The Heart Gallery of NJ, who was looking for assistance in throwing a party for many of New Jersey's foster children, and an annual holiday tradition was born.

The Heart Gallery of New Jersey, Inc. is a unique not-for-profit corporation dedicated to raising awareness about foster children available for adoption. Through the volunteer efforts of some of the country's most prestigious photographers, portraits are taken that help capture the individuality and spirit of each foster child who is eligible to be adopted. These photographs are then shared via the web and through gallery exhibits in the hope that potential families will be moved to inquire about adoption.

Ronald McDonald House of New York City

The Giants have a long tradition of working with the Ronald McDonald House of New York City, a temporary home to families from all over the world who have traveled to the city primarily for pediatric cancer treatment available only in New York's hospitals.

In 1997, the Giants dedicated the "Giants Room" on the House's Sports Floor. Kids who stay in this room can easily become instant Giants fans, as they are surrounded by Giants decorations, pillows, blankets, and more. Players have also been known to stop by the house from time to time to hang out with the kids. In 2006, the Giants assisted in the renovation of the House's playroom, which now includes a new "teen room," fully decorated with Giants memorabilia and photographs, along with a big-screen TV to enjoy the Giants' games. This renovated playroom provides new opportunities for fun an enjoyment during an otherwise difficult time of medical treatments. In appreciation for the Giants' involvement, the playroom was dedicated in honor of the late Giants owners, Wellington Mara and Bob Tisch.

In order to provide financial support for the operations of the Ronald McDonald House of New York City, the Giants host an annual "Meet the Giants" fundraiser dinner at the beginning of the football season. Guests at the event have the chance to talk, take photos and eat dinner with the players while bidding on auction items that range from game tickets to signed memorabilia. The "Meet the Giants" event helps raise enough money each year so that families staying in the Giants Room located on the Sports Floor do not have to pay any type of fee.

Giants Blood Drive

Each year, the New York Giants partner with the New York Blood Center to host a blood drive. As donations of blood are always needed, we open up our doors to provide a venue for members of our community to donate blood to their neighbors. Donors at the blood drive are rewarded with visits from Giants players throughout the day, as well as random prizes of Giants apparel and autographed merchandise. Of course, juice and cookies are plentiful as well, making the day a win-win for all involved, especially the hundreds of lives that are saved in the process.

Game-Day Stadium Donation Drives

The Giants recognize that due to the passion of our fans, we are lucky to be in a position to serve as a facilitator to address several needs that go unfulfilled in the greater Metropolitan area. To this end, the team designates several games throughout the season as days to host various drives. Among the stadium donation drives that the Giants currently host are: Stuff the Bus school supply drive, Breast Cancer Awareness Month, Voter Registration Day, Food Drive, Coat Drive, and the Toys for Tots drive.

Stuff the Bus

In 2004, the New York Giants launched a new stadium donation drive, the Giants Stuff the Bus Drive. Fans are encouraged to bring pencils, notebooks, and backpacks to stuff into school buses prior to the game. All collected school supplies are donated to Tools 4 Schools, a program of the Community FoodBank of New Jersey that provides brand new school and office supplies to teachers in New Jersey schools and after-school programs that have 70% or greater participation in the Free & Reduced Price lunch program. The Center is in its sixth year of operation and currently serves 160 schools and after-school programs with total enrollments in excess of 100,000 students grades Pre-K through 12.

School teachers and instructional staff members at qualifying schools in Newark, Elizabeth, Irvington, Hillside, Plainfield, and Paterson are currently able to visit the FoodBank each school year to "shop" at the free store. Each teacher is allowed to go shopping at Tools 4 Schools twice during the school year - once in the fall semester and once in the spring.

Breast Cancer Awareness Month

1999 marked the beginning of the Giants commitment to assist in raising awareness about breast cancer. As we all know, when a person is diagnosed with cancer it does not only effect them, but their entire family as well.

During the month of October, the Giants focus their game-day community initiatives towards breast cancer awareness and fundraising. Pink Giants Hats with a ribbon on the side are available in-stadium and on, along with blue and pink tie-die wristbands. Proceeds from these items are donated to breast cancer research centers in the tri-state area. Volunteers from ZTA, a sorority whose annual project is to raise awareness about breast cancer, partner with Giants players and coaches' wives to sell these hats and wristbands at each home game in October.

In addition to these efforts, the Giants front office and team members partake in Lee's Wear Denim to Work day each October. Employees may donate money to Susan G. Komen Breast Cancer Foundation which will enable them to wear denim to work on a designated day. The team does a fine job raising money, for a cause that we have all in one way or another been exposed to.

An estimated 211,300 new invasive cases of breast cancer are expected to occur among women in the United States each year. An estimated 39,800 women will die from breast cancer. It is estimated that 1,300 men will be diagnosed and 400 men will die of breast cancer annually. Breast cancer is the leading cancer site among American women and is second only to lung cancer in cancer deaths. Breast cancer is the leading cause of cancer deaths among women ages 40-59.

Voter Registration Day

As part of the Giants non-partisan voter registration initiative, the team dedicates one game a year to empowering local residents to register to vote. Each entrance into Giants Stadium is staffed by local student board workers who will be registering our non-registered fans to vote as well as answering any questions that fans may have.

Food Drive

Since 1997, the Giants have hosted a food drive at Giants Stadium prior to a regular season game. Thanks to the generosity of our fans, close to 5,000 pounds of canned or non-perishable food is collected each year. Trucks pick up all food donations and distribute them to the Community Food Bank of New Jersey (a division of Second Harvest).

Coat Drive

Since 1998 the Giants have also hosted an annual coat drive. Fans are asked to bring gently-worn coats to receiving stations at each gate of Giants Stadium prior to a game. Each year, their donations overflow numerous large bins, helping New York Cares reach its goal of collecting coats for the year. The New York Cares Coat Drive distributes collected coats to men, women and children at homeless shelters, community organizations, centers for battered women and agencies serving senior citizens.

Toys for Tots

Since the late 1970's the Giants have been hosting the United States Marine Corp and their annual Toys for Tots initiative. Each year, during one of our December home games, we ask our fans to bring a new unwrapped gift to donate as they enter the Stadium. The Marines are on hand to accept these gifts and then distribute them to underprivileged children during the holidays.

Rock and Wrap it Up!

The New York Football Giants are proud of their partnership with Rock and Wrap it Up! a national, non-profit organization whose mission is to feed all those who hunger using safely recovered edible leftover food from arenas where major concerts and sporting events occur.

The objective is to eliminate hunger thereby reducing poverty. The savings generated by not having to provide food to these shelters will be used to attack the root causes of poverty. Since Rock and Wrap it Up's! inception in 1990, over 15,000,000 pounds of food have been picked up, feeding over 30,000,000 people. All donors are protected from liability by the Bill Emerson Good Samaritan Act of 1996.

Through Rock and Wrap it Up!'s Sports Wrap! Program, volunteers work with the Giants to pick up food that has been prepared and not served after every home game and delivers it to The Bowery Mission, a soup kitchen located in Manhattan. Through these donations, we are able to provide approximately 13,000 meals each year.

For more information on Rock and Wrap it Up! And how you can become a volunteer or implement this program in your local community through your schools, town government, major corporations etc., please go to, or call 1-877-691-FOOD

Homes for the Holidays

Homes for the Holidays is the brainchild of Atlanta Falcon, Warrick Dunn, which has been replicated by several teams and players throughout the NFL. The purpose of the program is to help single mothers become first-time homeowners by providing the down payments on new homes. Each mother involved in the program has worked hard to reach the dream of providing a stable environment for her family.

With Dunn's permission, former NY Giants Cornerback Jason Sehorn took on the initiative and implemented his version of Homes for the Holidays in Newark, NJ. While with the Giants, Jason was able to donate seven homes. The Giants currently participate in this initiative each year in order to carry on the good work that Warrick and Jason have done in the community.

Thanks to the generosity of Ikea, each Giants house is also filled with all with the necessary supplies to make them complete. These items include furniture, linens, lawn and gardening supplies, washer, dryer, food, pots and pans, dishes, etc. The list goes on, and the life-changing home dedication is always a memorable day.

Adopt A Fire House

The Giants recognize the extraordinary commitment that our firefighters make on a daily basis. In order to commend their efforts and recognize their brave sacrifices, the Giants decided in 2002 to adopt local firehouses annually.

The first firehouse to be adopted was Rescue 1/ Squad 4, located in Jersey City, New Jersey. Together, they are two of the busiest fire companies in New Jersey. This house and the Jersey City Fire Department were one of the first New Jersey companies to respond to Ground Zero on September 11th, arriving before 9:30 a.m. that tragic day. Among the first acts of the relationship was to completely renovate the kitchen at the firehouse. The kitchen renovations were made possible by a Giants donation to the Professional Firefighters' Association of New Jersey.

Since then, the Giants have also adopted 19 firehouses in Hackensack, Englewood, Hoboken, Edison, Woodbridge, Perth Amboy, North Plainfield and Paterson, providing each house with brand-new large screen televisions and DVD players. The televisions, which are donated by Sharp Electronics, allow the firehouses to utilize the newest fire service training programs, many of which are now delivered in DVD interactive formatting.

The highlight of each firehouse adoption is the annual luncheon hosted by one of the recipient houses, as New York Giants players and staff come out with the gifts in tow for a day of food and fun with the firefighters and their families.

Tomorrows Children's Fund

New York Giants players have a long tradition of donating their time to local hospitals, realizing that a few hours of their time can bring smiles to the faces of young children facing adversity hard to imagine. Since the inception of the Tomorrows Children's Fund in 1987, the Giants organization and its players have visited children there many times during each year. One of the team's major annual events is the Rookie Halloween Party, where rookie members of the Giants make a special appearance at Tomorrows Children's Fund Institute, located in the Don Imus-WFAN Pediatric Center at Hackensack University Medical Center to "Trick or Treat" and paint pumpkins with children undergoing cancer treatment.

The Giants Foundation is happy to announce that they have recently contributed to the The Sarkis Gabrellian Women's and Children's Pavilion at Hackensack University Medical Center, a brand-new multi-story building of 300,000 square feet that houses inpatient and stem cell transplant patients of the Tomorrows Children's Fund. The contribution includes a "Giants Room" in the new facility.

Tomorrows Children's Fund is a non-profit, privately funded organization that is created and governed by parents of children with cancer and blood disorders. TCF addresses the critical needs of families facing the anguish of these diseases by providing state of the art medical care, a warm, healthy and loving atmosphere for children in treatment, a wide range of services to relieve emotional and financial stress, and funding for research.

Special Olympics of New Jersey

There is not much that we enjoy more than being able to share of our love of football with our neighbors. Each year, the Giants organization hosts approximately 100 athletes for a Punt, Pass and Kick competition (PPK) with Special Olympics of New Jersey at Giants Stadium. The day is made complete with instruction from Giants players, lunch, and plenty of prizes. Several lucky participants from the PPK competition are invited back to a regular season home game where they are able to compete against other regional PPK winners in front of approximately 80,000 Giants fans.

Special Olympics New Jersey is part of a worldwide program of sports training and athletic competition open to individuals with intellectual disabilities. Recognized by the International Olympic Committee, Special Olympics New Jersey promotes global athlete leadership and is dedicated to the movement of empowerment and dignity. Its goal is to change attitudes within communities about people with intellectual disabilities; to emphasize potential, ability and acceptance. Special Olympics New Jersey consists of more than 20,000 volunteers, 20,000 family members and over 14,000 athletes.

Voter Registration Initiative

In 2004, The Giants embarked on a new and exciting non-partisan program focused on encouraging local residents to register to vote. The Giants efforts included three separate initiatives, including: a television public service announcement by All-Pro defensive end Michael Strahan that aired on network TV and in Giants Stadium on game days, a voter registration awareness day hosted at Giants Stadium when the Giants played the Cleveland Browns on September 26, 2004, and a link from to the New Jersey Board of Election's voter registration website. Several members of the Giants also opened up the Nasdaq Stock Market on Election Day as a national reminder to get out and vote.

This voter registration initiative was born when a few Giant players initiated a conversation about how they could raise awareness about the importance of voting. With the help of the New Jersey Attorney General's Office and the United States Election Assistance Commission, "Join the Team - VOTE" has become a reality.

This initiative piggy-backs the Help America Vote Act of 2002 (HAVA). The legislation aims to improve the administration of elections in the United States, primarily through three means: Creating a new federal agency to serve as a clearing house for election administration information, providing funds to states to improve election administration and replace outdated voting systems and creating minimum standards for states to follow in several key areas of election administration.

Read Across America

Each year, the New York Football Giants are proud to participate in the National Education Association's (NEA) "Read Across America" program by visiting numerous schools in the greater Metropolitan area. The program is the largest one-day literacy celebration in the U.S., attracting upwards of 45 million participants in all 50 states. NEA launched the Read Across America program in 1998. The nationwide reading celebration takes place each year on or around March 2, the birthday of beloved children's author Dr. Seuss, who epitomizes a love of learning. In cities and towns across the nation, teachers, teenagers, librarians, politicians, actors, athletes, parents, grandparents, and others develop NEA's Read Across America activities to bring reading excitement to children of all ages. Governors, mayors, and other elected officials recognize the role reading plays in their communities with proclamations and floor statements. Athletes and actors issue reading challenges to young readers, and teachers and principals seem to be more than happy to dye their hair green or be duct-taped to a wall if it boosts their students' reading.

United Spinal Association

In 2006, the Giants started a wonderful relationship with the United Spinal Association's Wheelchair Football League. The United Spinal Association is a national membership organization enhancing the lives of people with spinal cord injuries and disorders. The organization sponsors a wide variety of wheelchair recreational and adaptive sports programs guided by the belief that the benefits of participating in sports are no different for athletes with disabilities than for able-bodied athletes. Membership is free and open to all individuals with disabilities of the spinal cord.

The Giants were also on-hand in 2006 for the unveiling of "Victory Field," a new hardtop football field that was created in Forest Park, Queens, thanks to a partnership with the New York City Parks & Recreation Department. The new field will be used for practices and games, with plans to host a Wheelchair Football tournament. The adaptive sport of wheelchair football was invented in the early 1970's. Its rules are adapted from the rules of 6-on-6 flag football, and it is played on asphalt, which is easier to maneuver in a wheelchair. For more information on the United Spinal Association, please visit

Taste of the NFL

This November, The New York Giants will present their first annual "Taste of the NFL" party with a purpose. An evening of football, food and fun, this event will bring together premiere chefs from numerous top NY/NJ restaurants who will put their talents on display for hundreds of Giants fans and food connoisseurs at Giants Stadium. Proceeds from the event will support local food banks in the greater metropolitan area. Giants players will also be on-hand to enjoy the festivities and learn about the possibilities of hunger relief in our area.