The bright lights of Radio City Music Hall just got brighter.
When the NFL's newest stars take the stage at the site of next week's draft, they will be wearing a New Era hat that produces a special visual effect when photographed with a camera phone.
Released this week, the official cap of the 2014 NFL Draft (May 8-10) features a unique visor design with gray, screen-printed team logos and word marks on a highly reflective surface, according to the New Era website.
Also included on the cap are embroidered primary team logos on the front, stitched New Era flag at wearer's left side, and a reflective NFL shield logo on the rear. The interior includes branded taping, a monotone NFL shield pattern, and a moisture-absorbing sweatband.
Each of New Era's signature cap styles is represented in the 2014 NFL Draft Collection. Among them are the 59FIFTY -- the official draft cap -- as well as the 9FIFTY Snapback and 39THIRTY silhouette. All three styles feature the collection's unique reflective technology.
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