To promote civic engagement and support voting efforts, the New York Giants and RISE are partnering with the mission of equipping Giants players, coaches, staff and fans with the tools to get involved through Election Day 2020 and beyond.
Throughout the year and the 2020 season, Giants players and coaches will collaborate with RISE to educate, engage and empower all around civic engagement, voter education and voter registration leading up to Election Day on Nov. 3. The Giants and RISE aim to ensure the entire Giants community understands the importance of voting and that no voice goes unheard this election season.
"We're proud to partner with the Giants, who have embraced their role as leaders and understand the power that sports has in bringing together communities and our country," RISE CEO Diahann Billings-Burford said. "The Giants and their players have a tremendous platform and are devoted to using it to inspire civic engagement, which is critical to creating a unified nation committed to racial equity and social justice."
The Giants organization is committed to enhancing the work being done in the areas of social justice and creating lasting change through its multi-year partnership with RISE, an official partner of the NFL Votes initiative. During the Giants' training camp this month, RISE will conduct a voter education session for the team with RISE to Vote, RISE's nonpartisan voter registration and education initiative to mobilize athletes to vote. RISE to Vote held a session with the Giants in 2018 that included guest speaker Martin Luther King III, and in 2017 RISE moderated a conversation with the team and senator Corey Booker around race relations.
Within the community, the Giants and RISE will host voter education events with players, sponsor voter registration drives, and develop digital campaigns that raise awareness, share critical information and inspire people to exercise their right to vote.
In the 2016 election, roughly four out of 10 eligible voters did not vote – about 100 million American citizens. While registration numbers at the beginning of 2020 have outpaced 2016, the COVID-19 pandemic has slowed registrations and put the ability to vote at risk for millions of Americans. By making voting an integral part of our sports culture, the Giants organization is committed to using its platforms to increase civic engagement through its partnership with RISE.
RISE is a national nonprofit that educates and empowers the sports community to eliminate racial discrimination, champion social justice and improve race relations. RISE to Vote was launched three years ago as part of RISE's fervent belief that if athletes unite around the action of voting and share how important it is, then people will follow their lead and be inspired to act.
For more information, visit risetowin.org/vote.